Interesting article in the Jan 30, 2006 edition of BusinessWeek on Naver.com, a Korean search engine. Here are some takeaways:
1. Naver.com is owned by NHN, a Korean company with a stock performance that is outpacing Google.
2. Naver.com ranks users who comment into one of 5 categories. Each of these categories has a weight rating on which results are most relevent.
3. In 2005, Naver.com had a 218% gain on shares, compared to Google’s 103% gain.
4. NHN is not only in Korea, but also owns game portals in Japan and throughout the world such as ourgame.com
The wars on search continue to move at an impressive rate. Who knows what will happen to naver.com, but Google arguably has them on their radar.